Brands Marketing Strategy
04
Apr
The Fevicol Effect: How India’s Adhesive Giant Created an Unbreakable Cultural Bond
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By
Sagar
Fevicol. The name itself conjures images of unbreakable bonds, quirky advertisements, and a ubiquitous presence in Indian households. B...
27
Mar
The IPL Business Model: How Cricket Became a Billion-Dollar Industry
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By
The Indian Premier League (IPL) is not just a cricket tournament; it is a global business empire that has revolutionized the way sports...
06
Mar
How Zudio Became a Fashion Giant Without Selling Online
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By
In today's digital-first world, where every fashion brand is striving to make a mark in e-commerce, one brand has done the exact opposi...